However, don’t mistake all these contacts as warm leads and try to immediately sell to them. Send them an email to thank them for stopping by, offer them a free download of your presentation and try to gauge their interest. By the number of unsubscribes buy twitter followers you get from your initial email, you’ll pretty quickly know who was interested in your company and who just wanted that iPad you gave away. For those contacts remaining, set up a lead nurturing campaign.

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